Kevi Morse, creator of Cvltivate Cvlture

Kevi Morse is a business owner and musician who wanted to separate his music and business endeavors and introduced his very own brand in 2020 named Cvltivate Cvlture. Like many entrepreneurs, he dealt with the difficulty of advertising his brand to prospective customers in a congested market. He has effectively used SuperPhone® to enhance his business' revenue and increase his ability to interact with and reach his target audience.

‍

Kevi's Story in His Own Words:

I use SuperPhone® to engage heavily with my supporter base on a personal level. I love how I can segment my list and have the ability to send out a targeted message based on specific characteristics of my audience. This function alone provides clarity in my messaging. I prefer not to have my audience puzzled as to why to why they are receiving certain messages when they opted-in for a specific offering.

I've been a SuperPhone® user for nearly 5 years now, and I swear by it when it comes to connectivity simply because it helps my brand grow. At the start of 2020, when the global pandemic was having an effect on the economy, I utilized SuperPhone® to pivot and sold $4,000+ worth of hoodies with just a text update and a few advertisements to encourage repeat business. Though being an independent artist might make scaling incredibly difficult, I was able to stand on my business endeavors and develop my merchandise brand thanks to SuperPhone®. I was able to set higher standards for myself and find new opportunities for growing my business. I like to demonstrate to others that everything is possible with a small team, a few tools, and the strength of SuperPhone®.

The Importance of Connecting with Your Audience

Kevi understood the need for engaging with his audience in a personal and straightforward manner. By publicizing his phone number on social media and employing opt-in widgets on his website, he first amassed a sizable list of his fans and followers. He was able to connect with those who had previously expressed interest in his brand. Kevi was able to give his opted-in consumers targeted messages, such as personalized promotions, updates on new collections, and special discounts, thanks to SuperPhone®. He was able to build confidence and trust with his clients as a result, which improved the campaign's success and increased his ROSS or Return on SuperPhone® Spend.

"I tour full-time and will be in front of thousands of people each week to raise awareness about mental health. I enjoy what I do and am dedicated to bringing about cultural change. Cvltivate Cvlture is my brand, and it's about seeing everyone come together to be better together! I am grateful for the SuperPhone® platform and its capabilities. I can use it to send Updates, leverage insights, and build deep relationships with every fan I meet."

Kevi’s Return on SuperPhone Spend (ROSS)

Kevi’s SMS marketing campaign with SuperPhone® yielded a significant return on investment, with a 343% ROI on one of his campaigns. He sent out a series of personalized promotional messages spanning several weeks and had an average click-through rate of over 10%. He saw a significant increase in sales, with many customers citing the SMS promotions as the reason they made a purchase. Additionally, SuperPhone® allowed Kevi to track the effectiveness of his campaign and adjust it as necessary, which helped him optimize his spending and reach a better ROSS.

‍

How You Can Achieve These Same Results

Kevi Morse’s use of SuperPhone® was an effective solution for helping increase awareness and revenue for his brand. You too can aim to replicate the same success by signing up for a free trial today or reserving a discovery call with our customer success team. Learn how SuperPhone’s SMS marketing can help you connect with your target audience, increase sales and accomplish a great ROSS!